Eyespace Joins forces with Essilor for Childhood Cancer Awareness Month and National Eye Health Week
As September marks Childhood Cancer Awareness Month and National Eye Health Week, multi-award winning frame supplier, Eyespace have joined forces with Essilor’s Crizal UV Protective Lens division, to support children’s charity ‘Childhood Eye Cancer Trust’.
In addition to fundraising initiatives that will be undertaken by individuals within the Eyespace team, throughout September the company will also give a donation of 10p to Childhood Eye Cancer Trust for every order they receive. Essilor have pledged to match the donation for every order taken by Eyespace from their Crizal UV Protective Lens customers.
The Childhood Eye Cancer Trust (CHECT) is a UK-based charity for families and individuals affected by the rare eye cancer, Retinoblastoma. They offer support, fund research and raise awareness of the disease among the general public and medical professionals.
Following a successful social media partnership with CHECT during Optrafair in April, Ophthalmic Optician and Joint Managing Director of Eyespace, Jayne Abel, explains the significance of the charity to the company: “Protecting the sight of future generations is a cause I hold particularly close, and Childhood Eye Cancer Trust is a charity that is important to us all at Eyespace. I’m a mother of three and during my time working in-practice and in hospital eye departments I came across a couple of cases of Retinoblastoma. For children of such a young age, they were particularly heart-wrenching discoveries. I firmly believe that, as professionals we play an increasingly poignant role in the early detection of cancers, so we should be doing everything we possibly can to improve diagnosis rates. 45% of the children who develop Retinoblastoma have a genetic form of the disease, so the work of Childhood Eye Cancer Trust is really vital in understanding more about its heritable links and in saving young lives. Furthermore Retinoblastoma is one of the less common cancers of childhood and in the majority of cases develops in children of pre-school age, so we want to do all we can to help raise money and awareness of this extraordinary charity and its cause, primarily during September, and then further beyond”.
Tracy Burden, Marketing Growth Manager at Essilor adds: “We are thrilled to partner with Eyespace to raise funds for CHECT this September; it means that opticians choosing their frames and our Crizal UV Protective Lenses are doing much more than providing their patient with incredible quality products and ultimate protection against E-SPF. By simply placing their orders with Eyespace they will be contributing to critical research into Retinoblastoma and childhood cancer prevention. It doesn’t matter if you order monthly, weekly or daily, every order in September will equate to a donation - we hope to raise a lot of money for this very worthwhile cause together.”
In a concluding statement of the initiative, Joy Felgate, CEO of Childhood Eye Cancer Trust, added: “CHECT is delighted to be working with Eyespace and Essilor during September to raise awareness about Retinoblastoma. Optical professionals play an indispensable role in helping to spot this rare childhood eye cancer and facilitate the necessary urgent referral which can save a child’s eye and sight. We also thank them both for the fantastic fundraising commitment which will help us to support families and continue vital research.”
For more information or to donate to Children’s Eye Cancer Trust, visit: www.chect.org.uk.